Pakistan’s fashion scene is a vibrant tapestry of tradition and modernity, offering something for every man, from timeless shalwar kameez to sleek Western suits. At Zarif Fabric, we celebrate this diversity by bringing you the finest menswear collections that blend cultural heritage with contemporary flair.
In this guide, we explore top men’s clothing brands in Pakistan, highlighting their history, signature styles, price range, and target demographic to help you make informed wardrobe choices. Whether you’re dressing for a wedding, a casual outing, or a boardroom meeting, these brands deliver quality, style, and cultural significance.
Junaid Jamshed (J.)

Started in 2002 by the legendary Junaid Jamshed, J. is a name every Pakistani knows. From a pop star to a fashion icon, Junaid brought his passion for tradition to life, creating a brand that’s all about quality and cultural pride. With stores across Pakistan and fans worldwide, J. is a go-to for timeless ethnic wear.
What They’re Known For
Think beautifully crafted shalwar kameez, kurtas, and waistcoats with intricate embroidery and bold colors. J.’s collections are perfect for Eid, weddings, or even a fancy dinner. They also offer unstitched fabrics, so you can customize your look with your favorite tailor.
Price Range
You’re looking at PKR 5,000 for a solid shalwar kameez, with fancier pieces up to PKR 15,000. Unstitched fabrics start at PKR 3,500—great for keeping things affordable yet stylish.
Who’s It For?
J. is for guys aged 20-50 who love blending tradition with a modern edge. Whether you’re a student, a professional, or getting ready for a big cultural event, J. has your back.
Gul Ahmed

Gul Ahmed’s been a big deal since 1953, starting as a textile giant and launching Ideas by Gul Ahmed in 2003. They’re known for top-notch fabrics and designs that work for both traditional and modern tastes, making them a staple in Pakistani wardrobes.
What They’re Known For
From shalwar kameez and kurtas to suits and casual shirts, Gul Ahmed does it all. Their cotton and blended fabrics are super comfy, with designs ranging from simple solids to vibrant cultural patterns. Ideal for special occasions as well as everyday use.
Price Range
Kurtas start at PKR 4,000, while premium suits and sherwanis can hit PKR 20,000. Unstitched fabrics range from PKR 3,000 to PKR 8,000, giving you flexibility to create your own look.
Who’s It For?
Guys aged 25-55 who want quality and versatility. Whether you’re a young professional or a seasoned gent, Gul Ahmed’s got something to make you look sharp.
Shahzeb Saeed

Shahzeb Saeed is a rising star in men’s fashion, loved for its craftsmanship and affordable style. They’ve built a loyal fanbase by mixing Pakistan’s cultural heritage with trends that feel fresh and relevant.
What They’re Known For
Their shalwar kameez, kurtas, and waistcoats are all about clean lines and classic embroidery. They specialize in wash-and-wear unstitched fabrics, making life easy for guys who want low-maintenance style for weddings or festive events.
Price Range
Unstitched materials start at PKR 3,000, while stitched garments cost between PKR 4,500 and PKR 12,000 in total. If you want quality without going over budget, this is a wonderful choice.
Who’s It For?
Perfect for men aged 20-45, from students to young professionals and grooms-to-be who want stylish traditional wear on a budget.
Bonanza Satrangi

Bonanza Satrangi has been contributing color and flair to Pakistan’s design landscape since 1986. While they started with women’s wear, their men’s line has taken off, offering affordable yet eye-catching options that don’t skimp on quality.
What They’re Known For
Expect vibrant shalwar kameez, kurtas, and unstitched fabrics in cotton blends, plus some sleek formal suits. Their designs have a festive, cultural vibe with a modern twist, perfect for celebrations or casual outings.
Price Range
Super wallet-friendly—shalwar kameez starts at PKR 3,500, with formal wear up to PKR 15,000. The price range for unstitched textiles is between 2,500 and 7,000 PKR.
Who’s It For?
Guys aged 18-50, from students to professionals, who want affordable, stylish clothes for everyday wear or special events.
Amir Adnan

Amir Adnan shook up men’s fashion in 1990, bringing a high-end, modern spin to traditional wear. Known for sophistication and custom tailoring, this brand’s a favorite among Pakistan’s elite and even international style icons.
What They’re Known For
Their wedding sherwanis, shalwar kameez, and waistcoats are pure luxury, made with fabrics like silk and velvet. The bespoke tailoring service lets you create a one-of-a-kind outfit that screams elegance.
Price Range
As a premium brand, prices start at PKR 10,000 for kurtas and can go beyond PKR 50,000 for top-tier sherwanis and suits. It’s an investment in looking your best.
Who’s It For?
Affluent men aged 30-60, like businessmen, celebrities, or grooms who want standout pieces for big moments.
Outfitters
Outfitters is the cool kid on the block, delivering trendy, youthful fashion that’s perfect for Pakistan’s younger crowd. They’re all about keeping things fresh, affordable, and stylish.
What They’re Known For
They shine in Western wear—think t-shirts, jeans, joggers, and jackets with bold prints and modern fits. For special events, their classic range of kurtas and shalwar kameez gives a touch of culture.
Price Range
Super budget-friendly, with t-shirts from PKR 1,500 and traditional wear ranging from PKR 3,000 to PKR 10,000.
Who’s It For?
Young guys aged 15-30, like students and young professionals, who want trendy looks without spending a fortune.
Alkaram Studio

Since the 1980s, Alkaram Studio has been a go-to for vibrant fabrics and innovative designs. They’re all about quality and accessibility, making them a favorite for men who want versatile, stylish options.
What They’re Known For
Their shalwar kameez, kurtas, and unstitched fabrics feature modern designs with a cultural twist. They also offer sharp suits and blazers for the professional crowd.
Price Range
Formal suits cost up to PKR 18,000, while casual kurtas start at PKR 3,500. Unstitched fabrics begin at PKR 2,500, perfect for custom looks.
Who’s It For?
Men aged 20-50, from students to professionals, who want stylish, affordable clothes for any occasion.
Why These Brands Are Perfect for Today’s Pakistani Guy
These brands nail the balance between Pakistan’s deep cultural roots and the fresh, modern style today’s guys are after. At weddings and other cultural gatherings, J., Gul Ahmed, Shahzeb Saeed, and Bonanza Satrangi’s shalwar kameez and kurtas showcase traditional workmanship. Amir Adnan and Alkaram Studio step it up for formal occasions with luxurious fabrics and tailored fits, perfect for professionals or grooms.
For the younger crowd, Outfitters and Khaadi keep things trendy with Western and fusion styles at prices that won’t hurt your wallet. Plus, their high-quality fabrics—like breathable cotton and luxe silk—make them comfy for Pakistan’s weather, while their designs keep you looking sharp and relevant in 2025.
Level Up Your Wardrobe with Zarif Fabric
Ready to find your signature style? At Zarif Fabric, we’ve got a killer collection inspired by the best of Pakistani menswear. From traditional shalwar kameez to sleek modern suits, our e-commerce platform has everything you need to look your best, no matter the occasion. Swing by Zarif Fabric today, check out our latest drops, and grab an outfit that’s all you!
Click Here to Check the Latest Edition of Men’s Clothes: ZariFabric
Faqs:
What are the top men’s clothing brands in Pakistan for 2025?
The top brands include Junaid Jamshed (J.), Gul Ahmed, Shahzeb Saeed, Bonanza Satrangi, Amir Adnan, Khaadi, Outfitters, and Alkaram Studio, each offering unique styles from traditional shalwar kameez to modern suits.
Which Pakistani men’s clothing brand is best for traditional wear?
Junaid Jamshed (J.) and Shahzeb Saeed are excellent for traditional shalwar kameez and kurtas, featuring intricate embroidery and cultural designs perfect for weddings and festive events.
Can I find both traditional and Western wear from these brands?
Absolutely! Brands like Gul Ahmed, Khaadi, and Alkaram Studio offer a mix of traditional shalwar kameez and Western styles like suits, t-shirts, and jackets to suit diverse tastes.
Who are these brands designed for?
These brands cater to a wide range, from young students (Outfitters, Khaadi) to professionals and grooms (Amir Adnan, Gul Ahmed), covering ages 15-60 with styles for every occasion.